This report is all about the different audiences to do with a certain film and what's important on cinema websites. I need to find out what I should have on my website as It needs to be relevant to the user and not have things they don't want or need. This is including the content on the websites and the layout of them.
Research Methods:
Primary Audience Research:
To find out what people thought about what's the most and least important on film related websites as well as to get some demographic research I did a questionnaire, The Questionnaire had some multiple choice questions on it as well as some questions which required a text answer. I did an analysation on the questionnaire here (http://assignmenthreekylejaywilkinson.blogspot.co.uk/2016/02/audience-feedback-questionnaire-thingy.html), The actual questionnaire can be found here (https://docs.google.com/forms/d/1nghSMO436fv92Wyg0dbsTwesV-wFR4H4uTUQF8Dwiz8/viewform).
Secondary Audience Research:
The first secondary research that I did was that I looked on various websites and looked at the ratings each website gave for the film done by users. Some examples are below.
The Film has received good results with it receiving an average of 4.3 by the reviewers. I would say having read a few of them that the audience seems to be a lot of people who have kids and have bought or seen the film with there children. This does make sense as was said on a .pdf on this page http://goo.gl/41opNThttp://goo.gl/41opNT, "Fantasies Appeal to the age ranges of around 10 - 14 years of age." With the evidence of the reviews on websites this does show.
Website Analysis
I also did some research by searching around on the website, this was mainly done for the Website Analysis powerpoint which I did. This helped with the layout of websites part of my research. This powerpoint can be found here. (https://drive.google.com/open?id=16m0voCH5ifRcu0dfMb9MUKB4MqrVh0iUbe5vS_Wow2U). The primary research I used was the questionnaire and the looking around on the internet for that powerpoint was the secondary research that I used.)
The Things I Most Certainly do need on my website!! (And the things ya don't.)
On my website, I most certainly need a page with movie reviews on it. From my research I can clearly tell that a lot of people look for these and that they provide good feedback for the film that I'm advertising. Like every other website the reviews will be biased and only show the positive feedback given. I'm going to make some assets for my website as well and the way these are going to be laid out will be key so that the design of the website doesn't make them want to leave it but instead try to advertise it as much as possible. The one thing I don't want on my website is a poorly designed layout this is including the colours.

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